Yagnine is a Moroccan brand created in March 2024 by two friends Sami & Jihad.

The idea began when one of them sent a video featuring a hoodie design. The other liked the design and asked his friend where he could buy the hoodie. To his surprise, his friend replied that he had designed it himself. This led the two friends to decide to launch a brand named Yagnine and start their own business.

They embarked on their journey with a shared vision to create unique and authentic designs that align with modern fashion trends. Their goal was to make Yagnine a brand that appeals to a wide, international audience. Starting with hoodies, they planned to expand their product range over time, introducing a variety of clothing items that combine quality and style.